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Must Read Post on Innovation from Blogging Innovation: Steve Shapiro of Innocentive on Three Distinctions of Innovation

(Happy belated Holidays to readers of the IP Asset Maximizer blog.  The dearth of postings on this blog lately is due not only to my hectic holiday schedule, but also the death of my aged Grandfather.  Thanks everyone for your patience--we'll be up and running on a regular schedule after the New Year.) I just came across this post from the Blogging Innovation blog, hosted by Braden Kelley.  (Anyone interested in innovation MUST subscribe to Braden's blog.)  The post, entitled "Part 1:  Three Innovation Distinctions" is by Steve Shapiro of Innocentive, distills what innovation is down to words which are placed in counterbalance with the standard model of product and technology development.  Specifically, Steve contends that innovation is about:

  1. Challenges not Ideas
  2. Process not Events
  3. Diversity not Homogeneity
As I posted in a comment, I believe that this is a remarkably simple way to highlight the

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Success in Innovation Requires IP Counseling on the Front End: Here’s How to Make it Happen

The 2009 Open Innovation Summit was held in Orlando two weeks ago.  The event was attended by corporate practitioners of Open Innovation, including people from P&G, GSK Consumer, Cisco, Whirlpool, J&J, HP (here are Phil McKinney's slides), Clorox, and many others.  Leading consultants in Open Innovation also attended, including Stefan Lindegaard of Leadership+ Innovation, Braden Kelley of Blogging Innovation and Robert Brands of Innovation Coach.  A number of vendors of services were there, too.  I thought this was a great knowledge share event, and a must do for folks wanting to learn more about Open Innovation.  Another Summit is planned for August 201o in Chicago. At the Summit, we spent much of the 3 days hearing how the attending companies, many of which include those in the Fortune 100, view Open Innovation as a critical aspect of sustainable growth and profits.  We also heard about